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Domestic Software Testing Market- Drivers, Characteristics and Size

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by , 12-13-2014 at 09:51 AM (218 Views)
With an expected increase in demand for India-specific application development, the need for specialized testing services is bound to increase as organizations look at tactics to enhance their go-to-market strategies. Availability of employable talent pool with domain-specific skill-set will also further drive growth. A substantial opportunity from the government and SMB sector will provide an impetus to the growth of the domestic testing segment. With increase in MNCs setting up development centers in India, the domestic testing segment is bound to grow further.





Drivers-

Indian market demand driving need for India specific application development which in turn requires specialized testing to enhance go-to-market time
Access to talent and process excellence



Characteristics-

Cost conscious- easier acceptance to pay per use model
Short-term engagements, quick turnaround- open to innovative models
Massive opportunity- government, large organizations, SMBs
Lack of understanding of testing benefits



Size-

Domestic market revenues from testing < USD 200 million in FY2010
Has the potential to cross USD 1.5 billion by 2020




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Ronak Shah
Practice Head (Software Testing/ QA)
CIGNEX Datamatics

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